Tuesday, May 6, 2008

Tuesday, April 22, 2008

design a logo!

What is a logo?
logos are graphical shorthand that can represent a company or product, and communicate certain characteristics.
-
In order for a logo to be visually effective, it much have certain related fundamental design characteristics
-shape
-presence
-weight
-contrast
a logo needs to fill much of the available space with a shapes that carry meaning
examples of good logos:
City Hall Records logoApple logo in blueNike logo